Short Interest: Rocket Fuel (FUEL), Sprint Corporation (S), Best Buy (BBY), ULTA Salon (ULTA), Lululemon (LULU)

Recent short interest data for the 8/29/2014 settlement date shows an increase in short interest for shares of Rocket Fuel Inc. (FUEL). As of August 29, the short interest for the artificial-intelligence digital ad solutions firm totaled 5,406,832 shares, as compared to 4,405,752 shares since August 15, an increase of 22.72%. Average daily volume [AVM] for the same period fell by about 897,000 to 899,266 shares from 1,616,000 shares. It is worth mentioning that ticker’s short interest has jumped by more than 2.7M shares, or 103.34%, from the 1/15/2014 settlement date.

Based on the latest AVM, the days-to-cover ratio — a metric that includes both the total shares short and the average daily volume of shares traded — is currently 6.01 days. Days-to-cover for FUEL increased to 6.01 for the August 29 settlement date, as compared to 2.72 days at the August 15 report.

Rocket Fuel Inc. has a short float of 27.99%. In the past 52 weeks, shares of the Redwood City, California-based company have traded between a low of $14.29 and a high of $71.89 and are now at $15.95. Shares are down 71.57% year-over-year and 74.06% year-to-date.

Recent short interest data for the 8/29/2014 settlement date shows an increase in short interest for shares of Sprint Corporation (S). As of August 29, the short interest for the wireless communications services company totaled 110,916,976 shares, as compared to 100,412,481 shares since August 15, an increase of 10.46%. Average daily volume [AVM] for the same period fell by 15.7M to 23,096,722 shares from 38,828,518 shares. It is worth mentioning that ticker’s short interest has jumped by more than 61M shares, or 123.03%, from the 2/14/2014 settlement date.

Based on the latest AVM, the days-to-cover ratio — a metric that includes both the total shares short and the average daily volume of shares traded — is currently 4.80 days. Days-to-cover for S increased to 4.80 for the August 29 settlement date, as compared to 2.58 days at the August 15 report.

Sprint Corporation has a beta of -1.36 and a short float of 14.01%. In the past 52 weeks, shares of Overland Park, Kansas-based company have traded between a low of $5.36 and a high of $11.47 and are now at $7.00. Shares are up 8.19% year-over-year ; down 34.88% year-to-date.

Recent short interest data for the 8/29/2014 settlement date shows an increase in short interest for shares of Best Buy Co., Inc. (BBY). As of August 29, the short interest for the multi-channel retailer of technology products totaled 29,855,265 shares, as compared to 27,793,796 shares since August 15, an increase of 7.42%. Average daily volume [AVM] for the same period jumped by 5.84M to 8,785,827 shares from 2,938,124 shares.

Based on the latest AVM, the days-to-cover ratio — a metric that includes both the total shares short and the average daily volume of shares traded — is currently 3.39 days. Days-to-cover for BBY decreased to 3.39 for the August 29 settlement date, as compared to 9.45 days at the August 15 report.

Best Buy has a beta of 2.22 and a short float of 10.34%. In the past 52 weeks, shares of the Richfield, Minnesota-based company have traded between a low of $22.15 and a high of $44.66 and are now at $33.62. Shares are down 9.18% year-over-year and 15.70% year-to-date.

Recent short interest data for the 8/29/2014 settlement date shows a decrease in short interest for shares of ULTA Salon, Cosmetics & Fragrance, Inc. (ULTA). As of August 29, the short interest for the specialty retailer totaled 2,557,208 shares, as compared to 2,744,517 shares since August 15, a decline of -6.82%. Average daily volume [AVM] for the same period fell by 92,629 to 518,974 shares from 611,603 shares. It is worth mentioning that ticker’s short interest has declined by more than 918,000 shares, or 26.41%, from the 2/14/2014 settlement date.

Based on the latest AVM, the days-to-cover ratio — a metric that includes both the total shares short and the average daily volume of shares traded — is currently 4.92 days. Days-to-cover for ULTA increased to 4.92 for the August 29 settlement date, as compared to 4.48 days at the August 15 report.

ULTA has a beta of 0.64 and a short float of 4.66%. In the past 52 weeks, shares of the Bolingbrook, Illinois-based company have traded between a low of $80.35 and a high of $132.72 and are now at $114.89. Shares are up 18.15% year-over-year and 19.03% year-to-date.

Recent short interest data for the 8/29/2014 settlement date shows a slight increase in short interest for shares of Lululemon Athletica Inc. (LULU). As of August 29, the short interest for the yoga-inspired athletic apparel company totaled 24,711,451 shares, as compared to 24,405,289 shares since August 15, an increase of 1.25%. Average daily volume [AVM] for the same period fell by 540,000 to 2,005,615 shares from 2,545,452 shares. It is worth mentioning that ticker’s short interest has jumped by more than 5.17M shares, or 26.48%, from the 2/14/2014 settlement date.

Based on the latest AVM, the days-to-cover ratio — a metric that includes both the total shares short and the average daily volume of shares traded — is currently 12.32 days. Days-to-cover for LULU increased to 12.32 for the August 29 settlement date, as compared to 9.58 days at the August 15 report.

Lululemon Athletica Inc. has a beta of 1.46 and a short float of 21.50%. In the past 52 weeks, shares of the Vancouver, Canada-based company have traded between a low of $36.26 and a high of $77.75 and are now at $45.19. Shares are down 34.97% year-over-year and 23.45% year-to-date.

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