Tesla (TSLA) To Make Its First Foray Toward Self Driving, Report

The rumors that Tesla Motors (TSLA) might unveil its first self-driving technology next week continue to grow after a report by Bloomberg, which cited a person familiar with the carmaker’s plans, said Tesla may be taking its first steps in that direction by launching a suite of new high-tech capabilities including one that can keep the car in its lane.

Tesla CEO Elon Musk, who in tweet on Oct. 1 wrote that the company would unveil “the D and something else” on Oct. 9., has already said that the automaker is at work on numerous technologies for its electric cars including that of a car capable of running on “auto-pilot” within the next three years. In an interview with CNNMoney yesterday, Musk teased “autopilot” cars as being months away. “Autonomous cars will definitely be a reality. A Tesla car next year will probably be 90 percent capable of autopilot. Like, so 90 percent of your miles can be on auto. For sure highway travel.” Musk said.

Automated lane technology is expected to be the next area of intelligent technology automakers will be including in cars. General Motors (GM) CEO Mary Barra said in a keynote address at the 2014 World Congress on Intelligent Transport Systems last month that GM expects to put elements of this technology in some of Cadillac’s 2017 model year vehicles. The cars are expected to be equipped with intelligent vehicle capabilities that will include some automated driving as well as vehicle-to-vehicle communication. Ford (F) is also said to be close as well.

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