Is Yahoo Moving Toward Personalized Content?

A new platform being built by Yahoo (YHOO) is meant to take advantage of the growth in tablets and smartphones. Confronted by declining revenue and a steady stream of prominent departures, Yahoo plans to announce that it is developing a publishing platform for applications that would let users get personalized content on their phones and other mobile devices. Carol A. Bartz, Yahoo’s chief executive, is expected to unveil the plans for the project in an address this month at the Mobile World Congress in Barcelona, according to two people familiar with the matter who were not authorized to speak about it. – The NYT

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