GoPro, Inc. (GPRO) gained more than 6% in mid-day trading today on news that the company launched a new top-of-the-line camera model, the Hero4 Black, which is available in two editions, HERO4 Black at MSRP $499 and HERO4 Silver at MSRP $399. The company also introduced an entry-level camera, priced at $129. Ticker is printing a higher than average trading volume with the issue trading 14.7M shares, compared to the average volume of 9,234,530. The stock began trading this morning at $81.99 to currently trade up $5.35 to $87.32 from the prior days close of $82.10. On an intraday basis it has gotten as low as $80 and as high as $89.34.
On valuation-measures, shares of GoPro are priced at 277.55x this year’s forecasted earnings compared to the industry’s 21.30x earnings multiple. Ticker has an impressive next 5 years/per annum EPS growth estimate of 34.10% compared to the industry and sector growth rates of 15.87% and 17.57%, respectively. GPRO has a t-12 price/sales ratio of 10.01, while t-12 profit margin is 3.27%. EPS for the same period registers at $0.30.
On trading-measure, GoPro shares have advanced 68.80% in the last 4 weeks and 144.52% in the past three months. Over the past 5 trading sessions the stock has gained 28.8%. GPRO, currently with a market cap of $10.97B and a median Wall Street price target of $60.00 with a high target of $78.00, has rocketed 179% since its IPO close on June 26th. In the past 12 weeks, shares of the maker of portable video cameras have traded between a low of $28.65 and a high of $89.34 with the 50-day MA and 200-day MA located at $55.85 and $49.14 levels, respectively.
The chart below shows where the equity has traded over the past 52-weeks, with the 50-day and 200-day moving averages included.